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LAS VEGAS, Feb. 11, 2014 – LG Electronics USA has unveiled its next-generation line of digital signage products - led by the world’s slimmest bezel (3.5mm) LED displays for giant video walls as well as industry-leading Ultra High-Definition 4K commercial displays –underscoring LG’s commitment to leadership in scale, resolution and color depth for commercial displays.

Customers attending Digital Signage Expo 2014 (LG Booth 500) will have the opportunity to interact with LG’s business-to-business (B2B) solutions for multi-touch displays, transparent displays, outdoor signage and new commercial applications for airports, quick-service restaurants (QSR) and retail settings.  

“We’re expanding our leadership in digital signage responding to  market demand as new categories continue to grow,” said Ki Mun Paik, B2B senior vice president, LG Electronics USA. “This year, we’re building on our commitment to delivering superior engineering advances in a wide-range of real world commercial applications.”

LG’s 55-inch class (54.6-inch diagonal) 55LV75A Direct LED Display 

The super narrow bezel of each display measures 3.5mm, the narrowest  bezel to bezel on a video wall in the industry, allowing for each display to be connected seamlessly with other displays to create a powerful and impactful video wall that becomes less a collection of panels and more of a seamless image for a much more engaging, immersive experience for the viewers. 

The 55LV75A screen features Direct LED backlighting technology, displays crisp, clear Full HD 1080p content. Integrated into all LED models, LG’s In Plane Switching (IPS) panel technology helps ensure accurate color saturation and contrast at wide-angle viewing (both horizontally and vertically), resulting in a display with great picture quality that can be installed at virtually any angle or height. LG’s unique display technology also provides a screen surface temperature tolerance of up to 230 degrees Fahrenheit (110 degrees Celsius), which helps alleviate a common problem of displays overheating, and as a result, affecting picture quality.

“As we’re seeing an explosion of digital signage use in new categories and installations, the importance of adapting our products for new uses is also increasing,” said Dan Smith, director of digital signage, LG Electronics USA. “Color accuracy, saturation and viewing angles are key considerations, and LG’s IPS technology delivers.”

webOS for Signage Solutions

A number of new LG 2014 digital signage products, enabled by LG’s new webOS platform, feature an all-in-one hardware and software solution.  This allows LG software partners to install and run their software in a more simplified solution. LG’s architecture enables easy-to-build web-based apps across multiple platforms, including Android, iOS and Windows. LG’s software development kit allows integrators to construct their own ideal customized signage solution. The introduction of a middleware layer above webOS allows system integrators to write HTML programs for their customized solutions.